Insights
Insights
Articles and company news from the Productive I.T. team in Montgomery, Alabama.
01Latest
Latest articles
Top 4 Ways To Help Your Website Pop
When it comes to website design, an appealing color palette is crucial. A well-chosen color scheme can capture attention, evoke emotions, and enhance brand recognition.WebsitesTop 3 Benefits Of Partnering With A Digital Marketing Agency
We've all been there. Dealing with an "at-home" project that we've attempted to tackle ourselves only to be met with multiple trips to the hardware store and spending hours watching YouTube trying to understand how to properly fix it.Marketing & SEOThe Ultimate 'Schema' to Success
Some might wonder if Schema is more important than SEO (Search Engine Optimization) and vice versa. While neither are right, they aren't necessarily wrong.Marketing & SEOA Whole New Storefront
Our online stores have been such a hit with our clients that they keep asking us to create new features they can use to further their business. We, here at Productive I.T., are proud to say that we've heard the call and can't wait to show you what UnoCMS updates we have in store for our natively built stores!WebsitesPutting the 'O' in Search Engine Optimization
We've got some exciting updates coming your way for our SEO services at Productive I.T.! We're constantly working on ways to improve your online presence, and these changes are going to take things up a notch.Marketing & SEOManage Your Content Your Way!
When creating a website, trying to organize all your content can be a headache, leading to confusion and frustration. And we're happy to say that, with our new updates to our Content Library, those headaches are going away!WebsitesUnoCMS August 2023 Update
July has been an exciting time for your favorite digital marketing agency, and we can't believe that the summer is almost over. At least that's the case for a few, the rest of us are ready for the cold weather to come back in full swing.WebsitesNow Introducing...Workshop Wednesdays!
Do you need a refresher on how to use the UnoCMS tools available to you and your website? Then Workshop Wednesday is the perfect no-cost solution for you!Company NewsYour 2022 Checklist
Are you also taking advantage of the downtime between Christmas and New Years to contemplate your 2022 business goals? Then I'm sure your website's productivity is high on your list of priorities.WebsitesChris Niel Music
Chris Niel has been a great individual to work with. Chris is a local music artist that partnered with Productive I.T. to create a website that he could be proud of to showcase his music talents.Company NewsGift of Life Foundation
We have gone live with the new Gift of Life Foundation site! They have been wonderful clients to work with and we look forward to partnering with them in the future for any new projects that they need our help with.Company NewsRenascence Rack Cards Arrival
Our friends at Renascence have some fantastic Rack Cards! They just arrived, and we're extremely happy with how they turned out.Branding & DesignLook Who Came to Training!
Dextera had a great training today for their site! Here's a picture of the guys!Company News5 Tips to Make Facebook More Effective for Your Business
Facebook is extremely powerful as a marketing tool, and it’s made exposure for your business easier than it’s ever been. It does require effort and consistency, but that’s a small price to pay for the returns that you’ll get from a solid Facebook Campaign.Social MediaMacon East Academy
We truly enjoyed working with the MEA team. Take a look at their site.Company NewsLeadership Montgomery
Leadership Montgomery is now live. Take a look at LeadershipMontgomery.org!Company NewsNew Age Home Builders Launch
New Age Home Builders' site is launching today. Check it out!Company NewsWilson Shaw IT is Now Live
We Launched Wilson Shaw's new website this past week, and I've gotta say I lie the way it turned out!Company NewsContent Strategy Explained
Content Strategy sounds like something that’s reserved for the Fortune 500 companies. It scares many people because they’re not sure what it is or whether they can actually do it.Marketing & SEOSiteTips
SiteTips is a series that we'll be creating weekly that concentrates on some of the common features that clients can use to make their business better.WebsitesLEL International's Website is Live!
We're excited to release yet another client's website into the Wide open Web!Company News5 Tips to Make Twitter More Effective for Your Business
Twitter is one of the largest social media networks today, and it’s quite possible that many of the people you know at least have an account on Twitter.Social MediaWhy Responsive Design Matters
Responsive Web Design — If you’re not familiar with the term, that’s okay. Many people that aren’t intimately aware of websites haven’t yet heard of it.WebsitesHow to Use Google Analytics
Google Analytics is without a doubt one of the most useful tools available to any business. It allows an at-a-glance view of every one of your customers: What pages they’re viewing, how long they’re staying on your site, and even whether they’ve purchased an item.Marketing & SEONew Productive CMS: Image Editing
We have recently released a new feature in Productive CMS that allows for easier uploading of images for your website.WebsitesDomain Name verses Hosting of Website
One of the frequent questions we get by new clients is the difference between a domain name and the actual hosting of the website.WebsitesProductive CMS Improved Link Interface
We recently improved the Productive CMS link interface in all areas of the platform including the most popular “text and image” areas.WebsitesFresh Site Pick: Alabama Recovery Coalition for the Financial Sector
Founded in 2006, ARCFS is Alabama's leading non-profit organization whose sole purpose is the maintaining and monitoring the stability the state's financial community - which includes over 120 participating banks.Company NewsGet Your Jingle Jangle on with our Christmas Desktop Wallpaper
It's December 1st , the icy frost of Winter is here, and it's beginning to feel a lot like Christmas here at the office.Company NewsTis the Season for New Media Holiday Marketing
It shouldn’t come as any surprise that we are on the cusp of a huge wave of holiday marketing.Marketing & SEOGoogle Gets Fresh, Changes Search Algorithm
Keeping your website updated with “fresh” new content just got a whole lot more important now that Google has implemented their “Freshness” update.Marketing & SEOSocial Media in Action – Foosackly’s Facebook Success Story
Often times it’s easy to extol the virtues of social media, after all it’s sort of become a requirement for any business looking to find success online.Social MediaTech Tip: Keeping your Server Room Clean
Everything tends to work better when it's properly maintained. After all, there's a reason why we say that something works like a "well-oiled machine" when it's being productive.Company News5 Steps to a Good Start in Social Media
It may sound silly, but Twitter's 140 character limit is essentially the equivalent of the social media elevator pitch.Social MediaShaking Up the Social Landscape
Although social sharing platforms like Facebook, Twitter and Foursquare have gradually continued to evolve over the past year or so, it wasn’t until a few months ago that two of the biggest competitors (Google+ and Facebook) began creating some pretty gnarly waves in the social atmosphere.Social MediaContent vs Design: Is One Really More Important than the Other?
People often argue about which is more important (content or design) when it comes to web development, they have for years now.WebsitesFacebook Unveils New Privacy Features. How Will it Affect Your Business?
Early last week the developers at Facebook began releasing several new sharing options for users based on privacy controls similar in concept to Google Plus’ Circles concept.Social MediaQR CODES: What are They and How Do They Work?
You may have noticed a tiny, weird looking square popping up more and more on the things you buy, in the restaurants where you eat and especially in the magazines that you read.Marketing & SEOBlogging: Twitter on Steroids
Whether you’re searching for an easy 30-minute meal for your family or tips on the latest and greatest social network released by Google, someone somewhere has blogged about it.Marketing & SEOHow Google+ Plans to change the Game
Google+ has (ironically) become a buzz word as of late, it's certainly captured my attention, with critics and advocates alike letting their voices be heard.Social MediaIs Facebook Falling Behind?
That's the first question that came to mind shortly after my Beta test of Google's new Google+ (Google Plus) social network.Social MediaNew Feature! Productive Sites now offers Facebook Tabs
With over 750 million users — and counting — Facebook has become on of the most accessible social networks for small to medium-sized businesses seeking to engage their audiences online.Social MediaYouTube Goes Cosmic with New Interface Design
Announced just last week on their official blog, the purveyors of video hosting at YouTube have opened their latest TestTube project (dubbed Cosmic Panda) to the public.Social MediaWhat's in a .Com?
The internet is about to become a much more expressive (and confusing) place.WebsitesSocial Search: A Sign of Things to Come
A relatively new term, social search is being touted by some as the next evolution of regular search engines.Marketing & SEOPhotoshop Touch SDK helps Designers get Mobile
Last month Adobe took it's first, real step towards integrating its designer suite of software (specifically Photoshop) with tablet devices such as the iPad thanks to the launch of its Photoshop Touch SDK.Branding & DesignHow's Your Reception?
First off, I suppose we should begin by defining what a marketing channel is and how they work.Marketing & SEOThe Basics of a Productive Content Strategy
In the past, when building a website, it was considered acceptable to simply create a design and fill it with content. However, that "strategy" only uses 10% of your website's total potential as a marketing tool.Marketing & SEOLooking Ahead: Google Gets Social
With Facebook and Twitter dominating the social marketplace it seems that Google is now preparing to make their second step (the first being Google Buzz) with the Google +1 Button as the video below shows.Marketing & SEOWhat is the “Power of Pull?”
Although it can be said that “new media” (what some refer to as interactive media) is no longer new, there is still a sense that we all have much to learn about the tools it consists of and the lexicon it has created.Marketing & SEOProductive I.T. Named One of Constant Contact’s 2010 All Stars
We here at Productive I.T. are proud to announce that we've been recognized as a 2010 All Star by Constant Contact®, Inc., "the trusted marketing advisor to more than 400,000 small organizations worldwide."Company NewsWhat is a Brand? Going Beyond the Logo
In today's world of touch-and-go media marketing it's important to seize every opportunity you can to make yourself stand out from the crowd.Branding & DesignHappy St. Patrick's Day!
At Productive I.T. the staff always enjoys a chance to celebrate and have a bit of harmless fun around the office.Company NewsFacebook announces "Deals" Coming Soon
According to web-related news site The Next Web, Facebook has announced their intentions to launch a Groupon-inspired ecommerce service that would allow businesses to offer discounts and products to their followers.Social MediaWhy Social Media Makes a Difference for Small Business
With so many options available to connect with customers, not to mention all of the tasks required just to keep the day-to-day aspects of your business functioning, you many find the prospect of entering the maelstrom of social media more than a little daunting.Social MediaNew Starbucks Ident Launches Today
As the official 40th anniversary of the coffee giant, Starbucks, the company has chosen to launch an all new "wordless" logo.Branding & DesignEnticing Readers Down the Rabbit Hole
Our PIT leader (Hanan) recently shared an interesting article with me entitled, Life: Below 600px by an Irish web designer named Paddy Donnelly that really struck a chord.Marketing & SEOFeatured Site: Sanitech Janitorial Services
Welcome to a new feature here on the PIT Blog entitled Featured Sites where every week or so we'll feature a new small business website that we've launched in an effort to support that business and help you learn more about them.Company NewsWild Kingdom Unleashed! Montgomery Zoo Website Launched!
Today, Productive I.T. is pleased to announce the launch of the brand new Montgomery Zoo website www.montgomeryzoo.com/, a bold new look for one of Montgomery's biggest attractions.Company NewsAdd a Facebook "Like" Widget to your Productive Sites!
Social media platforms such as Facebook and Twitter have rapidly become the new arenas for finding an audience online and powerful tools for communicating with existing clients.Social MediaThe Art of the “About Us” Page
Although you should always strive to make every page on your website as unique and conducive to your brand as possible, nowhere is this more important (or evident) as your About Us page.Websites2011: The Year of Mobile Marketing?
Apparently it's supposed to be the next big thing.Marketing & SEOFeatured Site: Datashred
It's been awhile since I've been able to get back on the blogging saddle, but I'm setting my sights back on "Our Productive Blog" for some fresh news, reviews, and featured sites every week... including today's featured site, Datashred!Company NewsSite Launch: SMI Advertising
Don't miss this new site!!!Company News5 Foundations for Successful Web Design
I recently read a great article on American Express' OPEN Forum site that discussed how important web design is to a person's online customer experience.WebsitesMotivate Your Team with a Seasonal Tradition
It's December (man, that was quick) and the holiday season is in full swing with Black Friday and Cyber Monday now only a memory.Company NewsNew Productive Sites Design: Atlas!
The team here at Productive I.T. is proud to present the latest addition to our design library: Atlas.Websites